Features
An easy-to-use travel-time map, enabling you to reach the best possible decision as quickly as possible
Draw, edit and delete areas as often as you like
There’s no limit on the number of areas you can draw, and you can edit them as often as you need to. Different travel times can be used for different modes of transport: car, bike or foot. You can also create areas based on distance as the crow flies, or draw them manually. Modify your areas by merging them or cutting out parts of them.
Use our database to analyze the population of your areas
smappen collects data from official organizations. Kick off your analysis by looking at population data: age, gender, employment, housing (different datasets are available for different countries).
Search for points of interest, businesses & services
Search within 24 million references of companies and services in the USA to spot your competitors, prospects, POIs, and services…
Import your own data to see it represented on the map
You can easily import your own data, so that you can see it represented on the map to help with managing and improving your catchment areas or logistics zones. Two import options: by Excel file or HubSpot CRM integration.
Create your personalized metric dashboard
Key an eye on your key metrics and analyze your areas with even more precision. You can create metrics based on Census demographic data, Point of Interest searches, and even your own imported data.
Visualize insights with heatmaps
Easily identify the most promising locations for your business with the heatmap. Visualize population data, your company searches, key metrics, and even your own imported data to get a heatmap tailored to your specific needs.
Generate automated local market reports
With Smappen, automatically generate a formatted Word report summarizing key information about your area: population and business data. This report serves as a certified local market analysis that is quick and easy to provide to franchisors.
Smappen AI
Where should you open your next location? Ask Smappen AI. Ask where to open next in plain words, and Smappen AI answers right on your map.
Design your network, decide where to open next, and read the network you’ve already built. All by typing what you want, all on the map you already use.