The franchise world has changed and so should your tools.

Step into the new era of franchising with tools that are as smart and agile as your business. It’s time to elevate your franchise game and thrive in the market’s ever-evolving landscape.

Ready to Map Your Way to Success? Let's Roll!

Map your territories

Conquer territories like a pro with Smappen! Say goodbye to guesswork and hello to data-driven decision-making. Smappen takes your coverage territory analysis to the next level.

Unlike traditional methods, Smappen considers real-world road networks and traffic conditions, providing accurate boundaries based on travel times. 

With clear visualizations and comprehensive analysis features, users can gain valuable insights, identify coverage gaps, and optimize their territories for maximum efficiency.

Edit area colors, organize them in folders, and modify areas to your heart’s content. With these powerful features, Smappen ensures you have full control over your network, making management a breeze.

Analyze your metrics

Either it’s for local market research, spot the best location for your business, understand your market or drive marketing strategies, you need metrics!

Get your hands on some serious population insights, straight from the Bureau Census. Age, gender, income, employment, housing…you name it, we’ve got it. And guess what? You can export all that juicy data to Excel files.

Looking for points of interest or competitors? Our Business Search feature has got your back. Unearth the competition, discover hidden gems, and export all that intel to Excel files.

Your Data, Your Rules: Forget about limits. Import your own data and let Smappen do its thing. Analyze your customer base, sales figures, or anything else you’ve got up your sleeve.

Why Smappen is magic 🧙‍♂️

Visualize Success

Smappen’s visually appealing heatmaps and maps transform complex data into easily understandable visuals, allowing you to spot trends, patterns, and hotspots for success.


Import your own data, export results to Excel files, and integrate Smappen seamlessly into your existing workflows. It’s a flexible tool that adapts to your needs.

Have Fun Mapping

Who said cartography has to be dull? Smappen brings a cool and enjoyable experience to mapping, making it a fun and engaging process that sparks your creativity.

Smappen, a party for all the geographical heroes out there

Franchisors & retailers

Marketing Magicians

Geography-Challenged Businesses

Get ready to embark on a mapping adventure like no other!