Smappen VS Vision by Atlas Mapping
See how easy it is to grow your business with Smappen.
- Comprehensive. Radius maps, Data, Reports. The complete territory mapping software.
- User-friendly. Enjoy an intuitive and easy-to-use interface.
- One Low Monthly Payment. Pay each month. Cancel at any time.

How Do Smappen & Atlas Mapping Compare?
FEATURE COMPARISON
More tools to get the job done
Smappen offers a robust, flexible toolkit for location analysis. Unlike Atlas Mapping, which restricts you to a single map, Smappen lets you create unlimited maps to manage multiple projects with ease. You can also generate unlimited custom reports — a powerful way to showcase a territory’s potential and convince franchisees of its value.
On top of that, Smappen’s personalized metric dashboard helps you track the KPIs that matter most to your goals — and even create your own calculated metrics, such as penetration rates.

Data Accessibility
Access comprehensive and global data
Both Smappen and Atlas Mapping provide demographic data, as well as Points of Interest (POIs), which are essential for analyzing nearby businesses, services, or competitors. Smappen goes further by enriching POIs with contact details such as phone numbers, giving users an immediate edge for outreach and prospecting.
It also allows you to import your own data directly and autonomously — no waiting for a support team to process it. Smappen offers global data access at no extra cost, while Atlas Mapping may charge extra for industry-specific datasets like healthcare or education.
User Interface
Navigate with ease on a modern, intuitive platform
One of Smappen’s strengths is its user-friendly interface. It’s designed to be intuitive, so whether you’re new to mapping software or have some experience, you’ll find it easy to navigate and use. This ease of use can save you time and reduce the frustration of learning a new tool.
Beyond its simplicity, Smappen also gives you powerful visualization tools like customizable heatmaps: you can display any dataset you choose directly on the map, helping you spot patterns and opportunities at a glance.
Pricing and Commitment
Flexible plans that fit your budget
Smappen offers flexible pricing with no long-term commitments, so you can cancel anytime. Even if you unsubscribe from a paid plan, you’ll still keep access to your maps on the free plan, which lasts forever — also perfect for those just getting started. For more advanced needs, Smappen offers three paid plans at $99, $199, and $399 per month.
In contrast, Atlas Mapping is far more expensive, starting at $280 and reaching $720 per month — plus extra charges for essential data packs, making it a much costlier option.
Customer Support & ONBOARDING
Get help right when you need it
Good customer support can make all the difference, and Smappen delivers in this area. Whether you prefer to get in touch via chat, email, or phone, Smappen’s dedicated support team is ready to assist you whenever you need help. They’re known for their responsiveness and willingness to go the extra mile to resolve any issues. Plus, new customers benefit from a personalized onboarding experience led by Smappen’s customer success managers, ensuring they quickly understand the platform and can make the most of its features from day one.
Why Choose Smappen?
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Extensive Data Access
Smappen’s extensive database provides richer data sources for more comprehensive analysis.
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Unlimited Custom Reports
Unlike Atlas Mapping, Smappen allows for unlimited downloadable custom reports, enhancing your data analysis capabilities.
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User-friendly Interface
Designed to be intuitive and easy to use.
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No Long-Term Commitment
Smappen’s flexible pricing and no-commitment policy ensure you can use the service as needed without being locked into a contract.
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Cost-Effective
Smappen offers more features at a lower price point, making it a budget-friendly choice for businesses of all sizes.
The Smappen vs. Atlas Mapping verdict
Smappen excels in providing a user-friendly, cost-effective, and data-rich platform for all your mapping needs. Its extensive features, flexibility, and global data coverage make it the superior choice over Vision by Atlas Mapping. Whether you need detailed custom reports, easy-to-use interfaces, or comprehensive data analysis, Smappen has you covered.
And if you haven’t been lucky enough to come across this article before and you’re already an Atlas Mapping customer, no worries! You can migrate your data to Smappen free of charge in just a few clicks 😊
Why Customers Love Smappen
Intuitive online platform
Instant & unlimited reports
Reliable and up-to-date data
Real people, quick support
Ready to take Smappen for a spin?