{"id":13190,"date":"2026-10-20T09:30:51","date_gmt":"2026-10-20T09:30:51","guid":{"rendered":"https:\/\/www.smappen.com\/?page_id=13190"},"modified":"2026-10-20T12:26:17","modified_gmt":"2026-10-20T12:26:17","slug":"realizar-campanas-de-marketing-local","status":"publish","type":"page","link":"https:\/\/www.smappen.com\/es\/realizar-campanas-de-marketing-local\/","title":{"rendered":"Realizar campa\u00f1as de marketing local"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"13190\" class=\"elementor elementor-13190 elementor-12925\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dbb80ba e-flex e-con-boxed e-con e-parent\" data-id=\"dbb80ba\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7ed22cf e-con-full e-flex e-con e-child\" data-id=\"7ed22cf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cc139b9 elementor-widget elementor-widget-heading\" data-id=\"cc139b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Da a los franquiciados una ventaja inicial en su mercado<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-359076f elementor-widget elementor-widget-text-editor\" data-id=\"359076f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #000000;\">Ofrece a los franquiciados todo lo que necesitan para triunfar desde el primer d\u00eda: zonas publicitarias geolocalizadas, estrategias de marketing local basadas en datos demogr\u00e1ficos reales y listas de clientes potenciales listas para usar.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1d850e7 e-con-full e-grid e-con e-child\" data-id=\"1d850e7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-613b014 elementor-widget__width-auto elementor-widget elementor-widget-button\" data-id=\"613b014\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.smappen.com\/es\/app\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-right\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M190.5 66.9l22.2-22.2c9.4-9.4 24.6-9.4 33.9 0L441 239c9.4 9.4 9.4 24.6 0 33.9L246.6 467.3c-9.4 9.4-24.6 9.4-33.9 0l-22.2-22.2c-9.5-9.5-9.3-25 .4-34.3L311.4 296H24c-13.3 0-24-10.7-24-24v-32c0-13.3 10.7-24 24-24h287.4L190.9 101.2c-9.8-9.3-10-24.8-.4-34.3z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Analiza un territorio gratis<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-85b8fd3 elementor-align-right elementor-widget__width-auto elementor-widget elementor-widget-button\" data-id=\"85b8fd3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/meetings.hubspot.com\/ayman-jaouilani\/from-website-ayman\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-right\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M190.5 66.9l22.2-22.2c9.4-9.4 24.6-9.4 33.9 0L441 239c9.4 9.4 9.4 24.6 0 33.9L246.6 467.3c-9.4 9.4-24.6 9.4-33.9 0l-22.2-22.2c-9.5-9.5-9.3-25 .4-34.3L311.4 296H24c-13.3 0-24-10.7-24-24v-32c0-13.3 10.7-24 24-24h287.4L190.9 101.2c-9.8-9.3-10-24.8-.4-34.3z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Pide una demo<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c7cdde elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"6c7cdde\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a95a67 elementor-icon-list--layout-inline elementor-align-center elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"4a95a67\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items elementor-inline-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-star\" viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M528.1 171.5L382 150.2 316.7 17.8c-11.7-23.6-45.6-23.9-57.4 0L194 150.2 47.9 171.5c-26.2 3.8-36.7 36.1-17.7 54.6l105.7 103-25 145.5c-4.5 26.3 23.2 46 46.4 33.7L288 439.6l130.7 68.7c23.2 12.2 50.9-7.4 46.4-33.7l-25-145.5 105.7-103c19-18.5 8.5-50.8-17.7-54.6zM388.6 312.3l23.7 138.4L288 385.4l-124.3 65.3 23.7-138.4-100.6-98 139-20.2 62.2-126 62.2 126 139 20.2-100.6 98z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">4,9 en Capterra \u00b7 +500 marcas de franquicias \u00b7 Cero curva de aprendizaje<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-caa05bd e-flex e-con-boxed e-con e-child\" data-id=\"caa05bd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bb58863 elementor-widget elementor-widget-image\" data-id=\"bb58863\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2560\" height=\"1512\" src=\"https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/09\/ZIP-Codes-Overlay-selection-1-scaled.png\" class=\"attachment-full size-full wp-image-13192\" alt=\"ZIP Code List\" srcset=\"https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/09\/ZIP-Codes-Overlay-selection-1-scaled.png 2560w, https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/09\/ZIP-Codes-Overlay-selection-1-300x177.png 300w, https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/09\/ZIP-Codes-Overlay-selection-1-1024x605.png 1024w, https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/09\/ZIP-Codes-Overlay-selection-1-768x454.png 768w, https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/09\/ZIP-Codes-Overlay-selection-1-1536x907.png 1536w, https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/09\/ZIP-Codes-Overlay-selection-1-2048x1209.png 2048w, https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/09\/ZIP-Codes-Overlay-selection-1-360x213.png 360w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-384067c3 e-flex e-con-boxed e-con e-parent\" data-id=\"384067c3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-78a0c58e e-grid e-con-boxed e-con e-child\" data-id=\"78a0c58e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7024b9a5 elementor-widget elementor-widget-image\" data-id=\"7024b9a5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/www.smappen.com\/wp-content\/uploads\/2025\/04\/Whole_Foods_Market_201x_logo.svg-1024x1024.png\" class=\"attachment-large size-large wp-image-10717\" alt=\"Whole Foods Market logo\" srcset=\"https:\/\/www.smappen.com\/wp-content\/uploads\/2025\/04\/Whole_Foods_Market_201x_logo.svg-1024x1024.png 1024w, https:\/\/www.smappen.com\/wp-content\/uploads\/2025\/04\/Whole_Foods_Market_201x_logo.svg-300x300.png 300w, https:\/\/www.smappen.com\/wp-content\/uploads\/2025\/04\/Whole_Foods_Market_201x_logo.svg-150x150.png 150w, https:\/\/www.smappen.com\/wp-content\/uploads\/2025\/04\/Whole_Foods_Market_201x_logo.svg-768x768.png 768w, https:\/\/www.smappen.com\/wp-content\/uploads\/2025\/04\/Whole_Foods_Market_201x_logo.svg-360x360.png 360w, https:\/\/www.smappen.com\/wp-content\/uploads\/2025\/04\/Whole_Foods_Market_201x_logo.svg.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6bc9f4d elementor-widget elementor-widget-image\" data-id=\"6bc9f4d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"250\" height=\"167\" src=\"https:\/\/www.smappen.com\/wp-content\/uploads\/2024\/10\/easystroage.png\" class=\"attachment-large size-large wp-image-10247\" alt=\"Easystorage logo\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-43e4c1f0 elementor-widget elementor-widget-image\" data-id=\"43e4c1f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"167\" src=\"https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/03\/Logo-Page-clients.png\" class=\"attachment-large size-large wp-image-11589\" alt=\"Wing Stop logo\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-39f3d26b elementor-widget elementor-widget-image\" data-id=\"39f3d26b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"167\" src=\"https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/03\/Driven-Brands.png\" class=\"attachment-large size-large wp-image-11591\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1bad8c04 elementor-widget elementor-widget-image\" data-id=\"1bad8c04\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"167\" src=\"https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/03\/CrumblCookies.png\" class=\"attachment-large size-large wp-image-11590\" alt=\"Crumbl Cookies\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21cffb16 elementor-widget elementor-widget-image\" data-id=\"21cffb16\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"167\" src=\"https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/03\/RestorFX.png\" class=\"attachment-large size-large wp-image-11592\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ffc5f01 elementor-widget elementor-widget-image\" data-id=\"ffc5f01\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"284\" height=\"178\" src=\"https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/06\/cropped-Primary-logo-plunger@2x.png.webp\" class=\"attachment-large size-large wp-image-13258\" alt=\"1 tom plumber\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-544d8629 elementor-widget elementor-widget-image\" data-id=\"544d8629\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"195\" height=\"123\" src=\"https:\/\/www.smappen.com\/wp-content\/uploads\/2025\/04\/Logo-Page-clients-8-e1751297886883.png\" class=\"attachment-large size-large wp-image-10728\" alt=\"Purpose Brands logo\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1329773 e-flex e-con-boxed e-con e-parent\" data-id=\"1329773\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c1dd238 e-con-full e-flex e-con e-child\" data-id=\"c1dd238\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-166bdc9 elementor-widget elementor-widget-heading\" data-id=\"166bdc9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Mant\u00e9n el gasto en publicidad dentro del territorio<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ff64ab elementor-widget elementor-widget-text-editor\" data-id=\"9ff64ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #000000;\">Mant\u00e9n la inversi\u00f3n publicitaria de cada franquiciado dentro de su zona de exclusividad. Exporta los municipios de su territorio y c\u00e1rgalos en Google Ads o Meta.<\/span><\/p><ul><li><span style=\"color: #000000;\"><strong>Los municipios de cada territorio, listos para usar.<\/strong> Exporta a Excel la lista de municipios de un territorio y p\u00e9gala directamente en la segmentaci\u00f3n geogr\u00e1fica de Google Ads o Meta.<\/span><\/li><li><span style=\"color: #000000;\"><strong>Cada anuncio, dentro de su zona.<\/strong> Anuncia solo en tu territorio, sin invadir el de otro franquiciado ni pagar por llegar a clientes a los que no puedes atender.<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f82f79 elementor-widget elementor-widget-button\" data-id=\"3f82f79\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\/app\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-right\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M190.5 66.9l22.2-22.2c9.4-9.4 24.6-9.4 33.9 0L441 239c9.4 9.4 9.4 24.6 0 33.9L246.6 467.3c-9.4 9.4-24.6 9.4-33.9 0l-22.2-22.2c-9.5-9.5-9.3-25 .4-34.3L311.4 296H24c-13.3 0-24-10.7-24-24v-32c0-13.3 10.7-24 24-24h287.4L190.9 101.2c-9.8-9.3-10-24.8-.4-34.3z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Analiza un territorio gratis<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c7d2f8d e-con-full e-flex e-con e-child\" data-id=\"c7d2f8d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-db3d081 elementor-widget elementor-widget-image\" data-id=\"db3d081\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1920\" src=\"https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/09\/smappen-geo-targeting-01-export-zip-codes.png\" class=\"attachment-full size-full wp-image-12775\" alt=\"\" srcset=\"https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/09\/smappen-geo-targeting-01-export-zip-codes.png 2560w, https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/09\/smappen-geo-targeting-01-export-zip-codes-300x225.png 300w, https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/09\/smappen-geo-targeting-01-export-zip-codes-1024x768.png 1024w, https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/09\/smappen-geo-targeting-01-export-zip-codes-768x576.png 768w, https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/09\/smappen-geo-targeting-01-export-zip-codes-1536x1152.png 1536w, https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/09\/smappen-geo-targeting-01-export-zip-codes-2048x1536.png 2048w, https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/09\/smappen-geo-targeting-01-export-zip-codes-360x270.png 360w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6a64cfa4 e-flex e-con-boxed e-con e-parent\" data-id=\"6a64cfa4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8f3d94 elementor-widget elementor-widget-html\" data-id=\"8f3d94\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<link href=\"https:\/\/fonts.googleapis.com\/css2?family=League+Spartan:wght@600;700;900&family=Mulish:wght@400;700&display=swap\" rel=\"stylesheet\">\n\n<section style=\"background:linear-gradient(180deg,#F0F3FC 0%,#FFFFFF 100%);padding:80px 24px;font-family:'Mulish',system-ui,sans-serif;color:#1f1735;-webkit-font-smoothing:antialiased\">\n  <div style=\"max-width:1160px;margin:0 auto;display:grid;grid-template-columns:repeat(auto-fit,minmax(320px,1fr));gap:24px;align-items:stretch\">\n\n    <article style=\"background:#fff;border-radius:28px;box-shadow:0 12px 32px rgba(31,23,53,.10),0 2px 6px rgba(31,23,53,.05);padding:40px;display:flex;flex-direction:column;gap:28px;min-width:0\">\n      <div style=\"display:flex;align-items:flex-start;justify-content:space-between;gap:20px\">\n        <span style=\"font-family:'League Spartan',sans-serif;font-weight:900;font-size:56px;line-height:.6;color:#b794e0\">\u00ab<\/span>\n        <img decoding=\"async\" src=\"https:\/\/www.smappen.com\/wp-content\/uploads\/2023\/11\/insulation-commandos_logo-social-1080x1080-1.jpg\" alt=\"Insulation Commandos\" style=\"height:36px;width:auto;opacity:.9;flex:none\">\n      <\/div>\n\n      <p style=\"margin:0;font-size:20px;line-height:1.6;color:#1f1735;text-wrap:pretty\">Usamos Smappen para crear programas de recomendaciones para los nuevos propietarios. Una vez que se define un territorio, podemos recopilar datos espec\u00edficos de empresas locales y convertirlos en listas de llamadas para generar recomendaciones.<\/p>\n\n <div style=\"margin-top:auto;display:flex;align-items:center;gap:18px\">\n<img decoding=\"async\" src=\"https:\/\/www.smappen.com\/wp-content\/uploads\/2024\/01\/dustin_ingle.jpg\" alt=\"Dustin Ingle\" style=\"width:76px;height:76px;border-radius:16px;object-fit:cover;flex:none\"\/>\n \n<div style=\"display:flex;flex-direction:column;gap:2px;min-width:0\"><span style=\"font-family:'League Spartan',sans-serif;font-weight:700;font-size:16px;color:#1f1735\">Dustin Ingle<\/span>\n<span style=\"font-size:14px;color:#7c7b90\">Director general de Insulation Commandos<\/span>\n<\/div>\n \n <\/div> \n    <\/article>\n\n  <\/div>\n<\/section>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d3c9487 e-flex e-con-boxed e-con e-parent\" data-id=\"d3c9487\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-940d2a3 e-con-full e-flex e-con e-child\" data-id=\"940d2a3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-812ae12 elementor-widget elementor-widget-heading\" data-id=\"812ae12\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Ofrece a los franquiciados una lista con la que trabajar hoy<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-caf043f elementor-widget elementor-widget-text-editor\" data-id=\"caf043f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"isSelectedEnd\"><span style=\"color: #000000;\">Una vez definido un territorio, recopila las empresas locales que hay en \u00e9l \u2014con sus datos de contacto\u2014 y ofrece a los franquiciados una lista ya preparada para recomendaciones, colaboraciones y cuentas corporativas.<\/span><\/p><ul data-spread=\"false\"><li><span style=\"color: #000000;\"><strong>Negocios locales, listos para contactar.<\/strong> Exporta nombres, direcciones, n\u00fameros de tel\u00e9fono y p\u00e1ginas web directamente a Excel.<\/span><\/li><li><span style=\"color: #000000;\"><strong>Empieza con ventaja.<\/strong> Ofrece a los nuevos propietarios de negocios contactos a los que llamar desde el primer d\u00eda.<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ddb79ef elementor-widget elementor-widget-button\" data-id=\"ddb79ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\/app\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-right\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M190.5 66.9l22.2-22.2c9.4-9.4 24.6-9.4 33.9 0L441 239c9.4 9.4 9.4 24.6 0 33.9L246.6 467.3c-9.4 9.4-24.6 9.4-33.9 0l-22.2-22.2c-9.5-9.5-9.3-25 .4-34.3L311.4 296H24c-13.3 0-24-10.7-24-24v-32c0-13.3 10.7-24 24-24h287.4L190.9 101.2c-9.8-9.3-10-24.8-.4-34.3z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Analiza tu primer territorio gratis<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-911add7 e-con-full e-flex e-con e-child\" data-id=\"911add7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-51152ef elementor-widget elementor-widget-image\" data-id=\"51152ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/01\/Smappen_POI-1024x683.png\" class=\"attachment-large size-large wp-image-13200\" alt=\"\" srcset=\"https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/01\/Smappen_POI-1024x683.png 1024w, https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/01\/Smappen_POI-300x200.png 300w, https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/01\/Smappen_POI-768x512.png 768w, https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/01\/Smappen_POI-360x240.png 360w, https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/01\/Smappen_POI.png 1536w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-257ee6c e-flex e-con-boxed e-con e-parent\" data-id=\"257ee6c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e382136 e-con-full e-flex e-con e-child\" data-id=\"e382136\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-d5560f0 e-con-full e-flex e-con e-child\" data-id=\"d5560f0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f6859c0 elementor-widget elementor-widget-heading\" data-id=\"f6859c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Dise\u00f1ado para marcas de franquicias en expansi\u00f3n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0127191 elementor-widget elementor-widget-global elementor-global-13588 elementor-widget-html\" data-id=\"0127191\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<!-- ===== Smappen \"Why Smappen\" benefit block ===== --><style>@import url('https:\/\/fonts.googleapis.com\/css2?family=League+Spartan:wght@700;800&family=Mulish:wght@400;600;700&display=swap');\r\n.smpn-why{ all:unset; display:block; font-family:'Mulish',sans-serif; color:#262436; -webkit-font-smoothing:antialiased; background:#EDEFFB; }\r\n.smpn-why *{ box-sizing:border-box; }\r\n.smpn-block{ width:100%; max-width:1140px; margin:0 auto; padding:10px 60px 50px; border-radius:28px; background:transparent; }\r\n.smpn-head{ max-width:720px; margin:0 0 44px; text-align:left; }\r\n.smpn-overline{ display:inline-flex; align-items:center; gap:8px; font-family:'League Spartan',sans-serif; font-weight:700; font-size:13px; letter-spacing:.16em; text-transform:uppercase; color:#8942C6; background:#fff; white-space:nowrap; padding:8px 16px; border-radius:999px; box-shadow:0 2px 10px rgba(31,23,53,.07); }\r\n.smpn-overline .smpn-mark{ font-size:16px; line-height:1; }\r\n.smpn-head h2{ font-family:'League Spartan',sans-serif; font-weight:800; font-size:42px; line-height:1.08; margin:22px 0 18px; letter-spacing:-0.6px; color:#262436; }\r\n.smpn-head p{ font-size:19px; line-height:1.55; color:#56516a; margin:0; }\r\n.smpn-grid{ display:grid; grid-template-columns:1fr 1fr; gap:22px; }\r\n.smpn-card{ background:#fff; border:1px solid #EBE9F4; padding:30px; display:flex; gap:20px; align-items:flex-start; border-radius:18px; box-shadow:0 6px 22px rgba(31,23,53,.05); transition:transform .18s ease, box-shadow .18s ease, border-color .18s ease; }\r\n.smpn-card:hover{ transform:translateY(-3px); box-shadow:0 16px 34px rgba(31,23,53,.10); border-color:#dcd6ee; }\r\n.smpn-viz{ flex:0 0 72px; width:72px; height:72px; border-radius:50%; overflow:hidden; display:flex; align-items:center; justify-content:center; }\r\n.smpn-card:nth-child(1) .smpn-viz{ background:#EEE7F7; }\r\n.smpn-card:nth-child(2) .smpn-viz{ background:#FCE2EC; }\r\n.smpn-card:nth-child(3) .smpn-viz{ background:#DCF2EE; }\r\n.smpn-card:nth-child(4) .smpn-viz{ background:#FBEAD8; }\r\n.smpn-viz img{ width:100%; height:100%; object-fit:cover; display:block; }\r\n.smpn-ctext{ flex:1; min-width:0; padding-top:2px; }\r\n.smpn-ctext h3{ margin:0 0 9px; font-family:'League Spartan',sans-serif; font-weight:700; font-size:19px; line-height:1.25; letter-spacing:-0.2px; color:#262436; text-transform:none; }\r\n.smpn-ctext p{ margin:0; font-size:15.5px; line-height:1.55; color:#56516a; }\r\n@media (max-width:860px){ .smpn-grid{ grid-template-columns:1fr; } .smpn-head h2{ font-size:32px; } .smpn-block{ padding:44px 26px 48px; } }\r\n<\/style><div class=\"smpn-why\"><section class=\"smpn-block\"><div class=\"smpn-grid\"><div class=\"smpn-card\"><div class=\"smpn-viz\"><!-- Replace src with your image URL --><img decoding=\"async\" src=\"https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/06\/3.png\" alt=\"Territories that protect your network\" \/><\/div><div class=\"smpn-ctext\"><h3>Dise\u00f1a una cobertura s\u00f3lida<\/h3><p>Crea territorios y \u00e1reas de servicio adaptados a c\u00f3mo opera realmente tu negocio: radio, tiempo de conducci\u00f3n, c\u00f3digos postales o poblaci\u00f3n. Limita los solapamientos, protege el mercado de cada punto de venta e identifica las zonas sin cubrir para tu pr\u00f3xima apertura.<\/p><\/div><\/div><div class=\"smpn-card\"><div class=\"smpn-viz\"><!-- Replace src with your image URL --><img decoding=\"async\" src=\"https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/06\/5.png\" alt=\"Priced for where you are today\" \/><\/div><div class=\"smpn-ctext\"><h3>Paga por lo que necesitas<\/h3><p>Sin necesidad de experiencia en SIG, sin consultor\u00edas obligatorias y sin ataduras anuales. Una suscripci\u00f3n mensual y precios justos que se adaptan a la etapa de desarrollo en la que te encuentras hoy, no a la que alcanzar\u00e1s dentro de cinco a\u00f1os.<\/p><\/div><\/div><div class=\"smpn-card\"><div class=\"smpn-viz\"><!-- Replace src with your image URL --><img decoding=\"async\" src=\"https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/06\/4.png\" alt=\"Your first territory, mapped today\" \/><\/div><div class=\"smpn-ctext\"><h3>Empieza a mapear desde el d\u00eda de tu registro<\/h3><p>Inicia sesi\u00f3n y dise\u00f1a tu primer territorio en pocos clics. Gu\u00edas integradas en la aplicaci\u00f3n y una llamada opcional de incorporaci\u00f3n son todo lo que necesitas. Ser\u00e1s totalmente aut\u00f3nomo en menos de un d\u00eda, dentro de un flujo de trabajo que ya te resultar\u00e1 familiar.<\/p><\/div><\/div><div class=\"smpn-card\"><div class=\"smpn-viz\"><!-- Replace src with your image URL --><img decoding=\"async\" src=\"https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/06\/1.png\" alt=\"One platform for your whole journey\" \/><\/div><div class=\"smpn-ctext\"><h3>Crece con tu red<\/h3><p>Profundiza a medida que creces. Enriquece los mapas con tus propios datos y compara el rendimiento entre puntos de venta. Exp\u00e1ndete por nuevos mercados \u2014Francia, Reino Unido, EE. UU., Canad\u00e1\u2014 sin cambiar de herramienta.<\/p><\/div><\/div><\/div><\/section><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-68f8a4d e-flex e-con-boxed e-con e-parent\" data-id=\"68f8a4d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-10a1f3a e-con-full e-flex e-con e-child\" data-id=\"10a1f3a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a98873c elementor-widget elementor-widget-heading\" data-id=\"a98873c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Ofrece a cada franquiciado las mejores oportunidades para crecer a nivel local.<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d576b1a elementor-widget elementor-widget-text-editor\" data-id=\"d576b1a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #000000;\">Smappen es la app sin compromiso para franquicias en expansi\u00f3n y marcas con varias tiendas.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d23c337 elementor-widget elementor-widget-global elementor-global-13513 elementor-widget-html\" data-id=\"d23c337\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<!-- Jquery and Jquery UI scripts are included in page Header --><!-- See WPCode plugin --><style>.ui-helper-hidden-accessible { display: none; }\n\n  .ui-menu {\n    list-style: none;\n    padding: 0;\n    margin-top: 2rem;\n    background: #ffffff;\n    color: #333333;\n    position: absolute;\n    border-radius: var(--main-dropdow-border-radius);\n    width: 100%;\n    box-shadow: 0 10px 15px -3px rgba(0,0,0,.1), 0 4px 6px -2px rgba(0,0,0,.05);\n  }\n\n  .address-search {\n    --primary-dark: #4D167C;\n    --grey-05: #f6f7fd;\n    --grey-03: #becadd;\n    --pink: #F51864;\n    --main-dropdow-border-radius: .375rem;\n    position: relative;\n    z-index: 10;\n    max-width: 600px;\n    margin: auto;\n  }\n  \/* Le widget en cours d'utilisation passe au-dessus des autres *\/\n  .address-search:focus-within { z-index: 20; }\n\n  .ui-menu-item:first-of-type .oui-dropdown-item {\n    border-top-left-radius: var(--main-dropdow-border-radius);\n    border-top-right-radius: var(--main-dropdow-border-radius);\n  }\n  .ui-menu-item:last-of-type .oui-dropdown-item {\n    border-bottom-left-radius: var(--main-dropdow-border-radius);\n    border-bottom-right-radius: var(--main-dropdow-border-radius);\n  }\n\n  .oui-dropdown-item:hover,\n  .oui-dropdown-item.ui-state-active {\n    background-color: var(--grey-05);\n    color: var(--secondary);\n  }\n\n  .oui-dropdown-item {\n    width: 100%;\n    cursor: pointer;\n    padding: .5rem 1rem;\n    display: flex;\n    align-items: center;\n    font-size: 16px;\n    font-weight: 500;\n    color: var(--e-global-color-text);\n    border: none;\n    background-color: transparent;\n  }\n\n  .oui-dropdown-icon { width: 24px; height: 24px; }\n\n  .icon-svg {\n    display: inline-flex;\n    align-self: center;\n    fill: currentColor;\n    stroke: currentColor;\n  }\n\n  .oui-dropdown-content {\n    z-index: 1000;\n    margin-left: .5rem;\n    text-overflow: ellipsis;\n    white-space: nowrap;\n    overflow: hidden;\n  }\n\n  \/* ---------- Champ ---------- *\/\n  .address-search .address-field {\n    position: relative;\n  }\n\n  .oui-input {\n    font-size: 16px;\n    color: var(--e-global-color-text);\n    font-weight: 700;\n  }\n\n  .address-search .address-input {\n    -webkit-appearance: none;\n    appearance: none;\n    width: 100%;\n    border-radius: 30px;\n    padding: 18px 280px 18px 52px;\n    border: 2px solid #e5e7eb;\n    background: #fff;\n    box-shadow: 0 6px 20px rgba(77, 22, 124, .08);\n    cursor: text;\n    transition: border-color .2s, box-shadow .2s;\n  }\n  \/* Hide the native \"clear\" cross of type=\"search\" *\/\n  .address-search .address-input::-webkit-search-cancel-button,\n  .address-search .address-input::-webkit-search-decoration {\n    -webkit-appearance: none;\n  }\n  .address-search .address-input::placeholder {\n    color: #a0a5b8;\n    font-weight: 500;\n  }\n  .address-search .address-input:hover {\n    border-color: var(--pink);\n  }\n  .address-search .address-input:focus {\n    outline: none;\n    border-color: var(--pink);\n    box-shadow: 0 0 0 4px rgba(245, 24, 100, .15);\n  }\n\n  .address-search .address-pin {\n    position: absolute;\n    left: 20px;\n    top: 50%;\n    transform: translateY(-50%);\n    width: 22px;\n    height: 22px;\n    color: var(--pink);\n    pointer-events: none;\n  }\n\n  \/* ---------- Bouton ---------- *\/\n  .address-search .address-btn {\n    position: absolute;\n    top: 5px;\n    right: 5px;\n    bottom: 5px;\n    background: var(--pink);\n    color: #fff;\n    padding: 10px 22px;\n    border-radius: 30px;\n    cursor: pointer;\n    text-decoration: none;\n    display: flex;\n    align-items: center;\n    font-weight: 700;\n    white-space: nowrap;\n    transition: background .2s;\n    animation: addr-pulse 2.4s ease-out infinite;\n  }\n  .address-search .address-btn span { margin-right: 10px; }\n  .address-search .address-btn:hover,\n  .address-search .address-btn:focus-visible {\n    background: #ce024d;\n    color: #fff;\n    animation: none;\n  }\n\n  .address-search .address-arrow { transition: transform .2s; }\n  .address-search .address-btn:hover .address-arrow { transform: translateX(4px); }\n\n  .address-search .address-search-icon { display: none; }\n\n  @keyframes addr-pulse {\n    0%   { box-shadow: 0 0 0 0 rgba(245, 24, 100, .45); }\n    70%  { box-shadow: 0 0 0 12px rgba(245, 24, 100, 0); }\n    100% { box-shadow: 0 0 0 0 rgba(245, 24, 100, 0); }\n  }\n\n  @media (max-width: 500px) {\n    .hide-mobile { display: none; }\n    .address-search .address-input { padding-right: 70px; }\n    .address-search .address-btn span { margin-right: 0; }\n\n    .address-search .address-arrow { display: none; }\n    .address-search .address-search-icon { display: block; }\n  }\n\n  @media (prefers-reduced-motion: reduce) {\n    .address-search .address-btn { animation: none; }\n  }\n<\/style><div class=\"address-search\" data-locale=\"es\"><div class=\"address-field\"><svg class=\"address-pin\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\"\n         stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><path d=\"M21 10c0 7-9 13-9 13s-9-6-9-13a9 9 0 1 1 18 0z\"><\/path><circle cx=\"12\" cy=\"10\" r=\"3\"><\/circle><\/svg><input class=\"geocoder oui-input address-input\" type=\"search\" name=\"search\"\n           placeholder=\"Puerta del Sol, Madrid\"\n           autocomplete=\"off\" autocorrect=\"off\" autocapitalize=\"off\" spellcheck=\"false\"\n           data-lpignore=\"true\" data-1p-ignore data-form-type=\"other\"\n           aria-label=\"Buscar una direcci\u00f3n\"><a class=\"address-btn\" href=\"#\" title=\"Analizar mi zona\" role=\"button\" aria-label=\"Analizar mi zona\"><span class=\"hide-mobile\">Analizar mi zona<\/span><svg class=\"address-arrow\" width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\"\n           stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><path d=\"M5 12h14M13 6l6 6-6 6\"><\/path><\/svg><svg class=\"address-search-icon\" width=\"22\" height=\"22\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\"\n           stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><circle cx=\"11\" cy=\"11\" r=\"7\"><\/circle><path d=\"M20 20l-4.35-4.35\"><\/path><\/svg><\/a><div class=\"autocomplete-dropdown\"><\/div><\/div><\/div><script nowprocket data-no-optimize=\"1\" data-no-defer=\"1\" data-cfasync=\"false\">\/* ---------- Placeholder anim\u00e9 ---------- *\/\n(function () {\n  const examples = [\n    \"Puerta del Sol, Madrid\",\n    \"Passeig de Gr\u00e0cia 43, Barcelona\",\n    \"Plaza del Ayuntamiento, Valencia\",\n    \"Avenida de la Constituci\u00f3n, Sevilla\"\n  ];\n  const cursor = \"|\";\n  const reduceMotion = window.matchMedia(\"(prefers-reduced-motion: reduce)\").matches;\n\n  function animate(input) {\n    let i = 0, pos = 0, deleting = false;\n\n    function busy() {\n      return document.activeElement === input || input.value;\n    }\n\n    function tick() {\n      if (busy()) {\n        input.placeholder = \"Buscar una direcci\u00f3n\";\n        pos = 0; deleting = false;\n        return setTimeout(tick, 400);\n      }\n\n      const word = examples[i];\n\n      if (reduceMotion) {\n        input.placeholder = word;\n        i = (i + 1) % examples.length;\n        return setTimeout(tick, 2500);\n      }\n\n      if (!deleting) {\n        pos++;\n        input.placeholder = word.slice(0, pos) + cursor;\n        if (pos === word.length) { deleting = true; return blink(4); }\n        return setTimeout(tick, 70);\n      }\n\n      pos--;\n      input.placeholder = word.slice(0, pos) + cursor;\n      if (pos === 0) { deleting = false; i = (i + 1) % examples.length; return setTimeout(tick, 300); }\n      setTimeout(tick, 35);\n    }\n\n    function blink(times) {\n      const word = examples[i];\n      let n = 0;\n      (function step() {\n        if (busy()) return tick();\n        input.placeholder = word + (n % 2 ? \"\" : cursor);\n        if (++n > times) return tick();\n        setTimeout(step, 400);\n      })();\n    }\n\n    tick();\n  }\n\n  function start() {\n    document.querySelectorAll(\".address-search[data-locale=\\\"es\\\"] input.address-input\").forEach(function (input) {\n      if (input.dataset.animated) return;   \/* \u00e9vite de lancer deux fois *\/\n      input.dataset.animated = \"1\";\n      animate(input);\n    });\n  }\n\n  if (document.readyState === \"loading\") {\n    document.addEventListener(\"DOMContentLoaded\", start);\n  } else {\n    start();\n  }\n})();\n<\/script><script>\/* ---------- Autocomplete (un par widget) ---------- *\/\nif (typeof jqueryReady === \"undefined\") jqueryReady = [];\njqueryReady.push(function ($) {\n  \/* Centr\u00e9 sur Madrid (Puerta del Sol) *\/\n  const center = \"&focus.point.lat=40.416775&focus.point.lon=-3.703790\";\n  const appUrl = \"https:\/\/www.smappen.com\/es\/app\/\";\n\n  function geocode(address) {\n    return window.fetch(\"https:\/\/api.smappen.com\/api\/geocode\/v1\/autocomplete?text=\" + encodeURIComponent(address) + center)\n      .then(response => response.json());\n  }\n\n  \/* Cr\u00e9e un \u00e9l\u00e9ment sans \u00e9crire de balise dans le script (sinon WordPress casse le code) *\/\n  function el(tag, className) {\n    const node = document.createElement(tag);\n    if (className) node.className = className;\n    return node;\n  }\n\n  $(\".address-search[data-locale=\\\"es\\\"]\").has(\".address-input\").each(function () {\n    if (this.dataset.ready) return;   \/* \u00e9vite d'initialiser deux fois le m\u00eame widget *\/\n    this.dataset.ready = \"1\";\n\n    const widget = this;\n    const $widget = $(widget);\n    const $input = $widget.find(\".address-input\");\n    let selectedAddress = null;       \/* propre \u00e0 ce widget *\/\n\n    function startMain() {\n      let url = appUrl;\n      if (selectedAddress) {\n        url = appUrl + \"?address=\" + encodeURIComponent(selectedAddress.label)\n          + \"&lat=\" + selectedAddress.value.geometry.coordinates[1]\n          + \"&lng=\" + selectedAddress.value.geometry.coordinates[0]\n          + \"&duration=1800&mode=car&isoMode=isochrone\";\n      }\n      window.location = url;\n    }\n\n    $input.autocomplete({\n      appendTo: $widget.find(\".autocomplete-dropdown\"),\n      position: { my: \"left top+8\", at: \"left bottom\", collision: \"none\" },\n      autoFocus: true,\n      focus: function (event, ui) {\n        selectedAddress = ui.item;\n        return false;\n      },\n      select: function (event, ui) {\n        $(this).val(ui.item.label);\n        selectedAddress = ui.item;\n        return false;\n      },\n      minLength: 3,\n      delay: 300,\n      source: function (request, response) {\n        geocode(request.term).then(values => {\n          response(values.features.map(value => ({ label: value.properties.label, value })));\n        });\n      },\n    }).attr(\"autocomplete\", \"off\")\n      .autocomplete(\"instance\")._renderItem = function (ul, item) {\n        const li = el(\"li\");\n        const button = el(\"button\", \"oui-dropdown-item\");\n        button.type = \"button\";\n\n        const icon = el(\"div\", \"oui-dropdown-icon\");\n        const pin = widget.querySelector(\".address-pin\").cloneNode(true);\n        pin.removeAttribute(\"class\");\n        pin.setAttribute(\"width\", \"24\");\n        pin.setAttribute(\"height\", \"24\");\n        icon.appendChild(pin);\n\n        const content = el(\"div\", \"oui-dropdown-content\");\n        const label = el(\"span\");\n        label.textContent = item.label;\n        content.appendChild(label);\n\n        button.appendChild(icon);\n        button.appendChild(content);\n        li.appendChild(button);\n        return $(li).appendTo(ul);\n      };\n\n    \/* Si on retape dans le champ, on oublie l'ancienne adresse *\/\n    $input.on(\"input\", function () { selectedAddress = null; });\n\n    \/* Entr\u00e9e = lancer l'analyse *\/\n    $input.on(\"keydown\", function (e) {\n      if (e.key === \"Enter\") {\n        e.preventDefault();\n        startMain();\n      }\n    });\n\n    $widget.find(\".address-btn\").on(\"click\", function (e) {\n      e.preventDefault();\n      startMain();\n    });\n  });\n});\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Da a los franquiciados una ventaja inicial en su mercado Ofrece a los franquiciados todo lo que necesitan para triunfar desde el primer d\u00eda: zonas publicitarias geolocalizadas, estrategias de marketing local basadas en datos demogr\u00e1ficos reales y listas de clientes potenciales listas para usar. Analiza un territorio gratis Pide una demo 4,9 en Capterra \u00b7 [&hellip;]<\/p>\n","protected":false},"author":39,"featured_media":13192,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":[],"meta":{"content-type":"","site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"unboxed","site-sidebar-style":"unboxed","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":"","_links_to":"","_links_to_target":""},"categories":[],"tags":[],"use-case":[],"class_list":["post-13190","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Realizar campa\u00f1as de marketing local - Smappen<\/title>\n<meta name=\"description\" content=\"Equipa a tus franquiciados para triunfar en su mercado: zonas publicitarias con segmentaci\u00f3n geogr\u00e1fica, marketing local basado en datos demogr\u00e1ficos reales y listas de clientes potenciales listas para usar. Dise\u00f1ado para franquiciadores. Empieza gratis.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.smappen.com\/es\/realizar-campanas-de-marketing-local\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Realizar campa\u00f1as de marketing local - Smappen\" \/>\n<meta property=\"og:description\" content=\"Equipa a tus franquiciados para triunfar en su mercado: zonas publicitarias con segmentaci\u00f3n geogr\u00e1fica, marketing local basado en datos demogr\u00e1ficos reales y listas de clientes potenciales listas para usar. Dise\u00f1ado para franquiciadores. Empieza gratis.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.smappen.com\/es\/realizar-campanas-de-marketing-local\/\" \/>\n<meta property=\"og:site_name\" content=\"Smappen\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-20T12:26:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/09\/ZIP-Codes-Overlay-selection-1-scaled.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1512\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"6 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.smappen.com\\\/es\\\/realizar-campanas-de-marketing-local\\\/\",\"url\":\"https:\\\/\\\/www.smappen.com\\\/es\\\/realizar-campanas-de-marketing-local\\\/\",\"name\":\"Realizar campa\u00f1as de marketing local - Smappen\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.smappen.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.smappen.com\\\/es\\\/realizar-campanas-de-marketing-local\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.smappen.com\\\/es\\\/realizar-campanas-de-marketing-local\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.smappen.com\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/ZIP-Codes-Overlay-selection-1-scaled.png\",\"datePublished\":\"2026-10-20T09:30:51+00:00\",\"dateModified\":\"2026-10-20T12:26:17+00:00\",\"description\":\"Equipa a tus franquiciados para triunfar en su mercado: zonas publicitarias con segmentaci\u00f3n geogr\u00e1fica, marketing local basado en datos demogr\u00e1ficos reales y listas de clientes potenciales listas para usar. Dise\u00f1ado para franquiciadores. Empieza gratis.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.smappen.com\\\/es\\\/realizar-campanas-de-marketing-local\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.smappen.com\\\/es\\\/realizar-campanas-de-marketing-local\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.smappen.com\\\/es\\\/realizar-campanas-de-marketing-local\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.smappen.com\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/ZIP-Codes-Overlay-selection-1-scaled.png\",\"contentUrl\":\"https:\\\/\\\/www.smappen.com\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/ZIP-Codes-Overlay-selection-1-scaled.png\",\"width\":2560,\"height\":1512,\"caption\":\"ZIP Code List\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.smappen.com\\\/es\\\/realizar-campanas-de-marketing-local\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.smappen.com\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Realizar campa\u00f1as de marketing local\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.smappen.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/www.smappen.com\\\/es\\\/\",\"name\":\"Smappen\",\"description\":\"Territory mapping solution\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.smappen.com\\\/es\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.smappen.com\\\/es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.smappen.com\\\/es\\\/#organization\",\"name\":\"Smappen\",\"url\":\"https:\\\/\\\/www.smappen.com\\\/es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.smappen.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.smappen.com\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/logo-smappen_RVB_ok-01.png\",\"contentUrl\":\"https:\\\/\\\/www.smappen.com\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/logo-smappen_RVB_ok-01.png\",\"width\":2560,\"height\":690,\"caption\":\"Smappen\"},\"image\":{\"@id\":\"https:\\\/\\\/www.smappen.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Realizar campa\u00f1as de marketing local - Smappen","description":"Equipa a tus franquiciados para triunfar en su mercado: zonas publicitarias con segmentaci\u00f3n geogr\u00e1fica, marketing local basado en datos demogr\u00e1ficos reales y listas de clientes potenciales listas para usar. Dise\u00f1ado para franquiciadores. Empieza gratis.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.smappen.com\/es\/realizar-campanas-de-marketing-local\/","og_locale":"es_ES","og_type":"article","og_title":"Realizar campa\u00f1as de marketing local - Smappen","og_description":"Equipa a tus franquiciados para triunfar en su mercado: zonas publicitarias con segmentaci\u00f3n geogr\u00e1fica, marketing local basado en datos demogr\u00e1ficos reales y listas de clientes potenciales listas para usar. Dise\u00f1ado para franquiciadores. Empieza gratis.","og_url":"https:\/\/www.smappen.com\/es\/realizar-campanas-de-marketing-local\/","og_site_name":"Smappen","article_modified_time":"2026-10-20T12:26:17+00:00","og_image":[{"width":2560,"height":1512,"url":"https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/09\/ZIP-Codes-Overlay-selection-1-scaled.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"6 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.smappen.com\/es\/realizar-campanas-de-marketing-local\/","url":"https:\/\/www.smappen.com\/es\/realizar-campanas-de-marketing-local\/","name":"Realizar campa\u00f1as de marketing local - Smappen","isPartOf":{"@id":"https:\/\/www.smappen.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.smappen.com\/es\/realizar-campanas-de-marketing-local\/#primaryimage"},"image":{"@id":"https:\/\/www.smappen.com\/es\/realizar-campanas-de-marketing-local\/#primaryimage"},"thumbnailUrl":"https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/09\/ZIP-Codes-Overlay-selection-1-scaled.png","datePublished":"2026-10-20T09:30:51+00:00","dateModified":"2026-10-20T12:26:17+00:00","description":"Equipa a tus franquiciados para triunfar en su mercado: zonas publicitarias con segmentaci\u00f3n geogr\u00e1fica, marketing local basado en datos demogr\u00e1ficos reales y listas de clientes potenciales listas para usar. Dise\u00f1ado para franquiciadores. Empieza gratis.","breadcrumb":{"@id":"https:\/\/www.smappen.com\/es\/realizar-campanas-de-marketing-local\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.smappen.com\/es\/realizar-campanas-de-marketing-local\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.smappen.com\/es\/realizar-campanas-de-marketing-local\/#primaryimage","url":"https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/09\/ZIP-Codes-Overlay-selection-1-scaled.png","contentUrl":"https:\/\/www.smappen.com\/wp-content\/uploads\/2026\/09\/ZIP-Codes-Overlay-selection-1-scaled.png","width":2560,"height":1512,"caption":"ZIP Code List"},{"@type":"BreadcrumbList","@id":"https:\/\/www.smappen.com\/es\/realizar-campanas-de-marketing-local\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.smappen.com\/es\/"},{"@type":"ListItem","position":2,"name":"Realizar campa\u00f1as de marketing local"}]},{"@type":"WebSite","@id":"https:\/\/www.smappen.com\/es\/#website","url":"https:\/\/www.smappen.com\/es\/","name":"Smappen","description":"Territory mapping solution","publisher":{"@id":"https:\/\/www.smappen.com\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.smappen.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/www.smappen.com\/es\/#organization","name":"Smappen","url":"https:\/\/www.smappen.com\/es\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.smappen.com\/es\/#\/schema\/logo\/image\/","url":"https:\/\/www.smappen.com\/wp-content\/uploads\/2023\/11\/logo-smappen_RVB_ok-01.png","contentUrl":"https:\/\/www.smappen.com\/wp-content\/uploads\/2023\/11\/logo-smappen_RVB_ok-01.png","width":2560,"height":690,"caption":"Smappen"},"image":{"@id":"https:\/\/www.smappen.com\/es\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.smappen.com\/es\/wp-json\/wp\/v2\/pages\/13190","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.smappen.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.smappen.com\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.smappen.com\/es\/wp-json\/wp\/v2\/users\/39"}],"replies":[{"embeddable":true,"href":"https:\/\/www.smappen.com\/es\/wp-json\/wp\/v2\/comments?post=13190"}],"version-history":[{"count":7,"href":"https:\/\/www.smappen.com\/es\/wp-json\/wp\/v2\/pages\/13190\/revisions"}],"predecessor-version":[{"id":13599,"href":"https:\/\/www.smappen.com\/es\/wp-json\/wp\/v2\/pages\/13190\/revisions\/13599"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.smappen.com\/es\/wp-json\/wp\/v2\/media\/13192"}],"wp:attachment":[{"href":"https:\/\/www.smappen.com\/es\/wp-json\/wp\/v2\/media?parent=13190"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.smappen.com\/es\/wp-json\/wp\/v2\/categories?post=13190"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.smappen.com\/es\/wp-json\/wp\/v2\/tags?post=13190"},{"taxonomy":"format","embeddable":true,"href":"https:\/\/www.smappen.com\/es\/wp-json\/wp\/v2\/format?post=13190"},{"taxonomy":"use-case","embeddable":true,"href":"https:\/\/www.smappen.com\/es\/wp-json\/wp\/v2\/use-case?post=13190"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}